agency partner
Pinch
For the Super Bowl LVIII, Salt and Pinch partnered with Amazon’s Thursday Night Football to create a buzzy hospitality space near the big game’s Las Vegas location. In the days leading up to one of the sports world’s most-watched events, the experience we created was truly unique and stood out on the flashy Vegas strip, where you never know what might happen or who might show up.
agency partner
Pinch
an experiential touchdown
game on
The Amazon Lounge transcended the traditional Super Bowl Weekend experience, offering a curated journey into the heart of Thursday Night Football. Every corner was designed to create engaging activations and interactive, shareable moments that ensured the lounge’s visual impact extended far beyond its physical boundaries. The photo-worthy activation space offered people a VIP escape, enabling them to engage with the many opportunities that come from partnering with Amazon Ads.
