Fox Upfront 2024

Taking place at the Manhattan Center in Midtown Manhattan, the FOX Upfront 2024 was the culmination of a series of portfolio-encompassing, road-to-the-Upfront initiatives. The event highlighted how the company’s leadership position in sports, entertainment, news, and streaming delivers real, measurable results for its valued partners and advertisers.

agency partner

Pinch

 

awards

Muse Awards:
B2B Event – Platinum
Corporate Event – Platinum
Event Other – Platinum

We seamlessly unified all the FOX brands for a singular experience

colorfully crafted branding

Following the presentation of FOX programming for the year ahead, attendees engaged in an after-party reception with food and drinks, plus meaningful experiential activations sprinkled throughout. In addition to the main event held at the Manhattan Center, the day included an off-site red carpet event along with three satellite city locations where the event was live-streamed.

One highlight was the hero gradient we crafted that blends colors representing each FOX property. The design ensured a dynamic and immersive journey into the FOX universe, with distinct gradients for each property and complementary colors.