This buzzy hospitality space in the heart of Vegas took over the Alibi Lounge inside the Aria Hotel for the days leading up to SB LVIII, giving advertising executives a place to pop in and connect with the Amazon Ads team. The Amazon Lounge was a portal into the bold and unapologetic world of Amazon and Thursday Night Football.
Amazon Ads
Amazon Lounge ar Super Bowl LVIII
Designed to create interactive, shareable moments, and engaging activations, guests found themselves racing around the track through immersive racing simulators (teasing an upcoming NASCAR partnership), and getting custom gear at an embroidery station.
The heartbeat of the Amazon Lounge pulses with neon monochromatic blue lights, creating an electrifying ambiance that resonates with the energetic spirit of Las Vegas. The lounge was a beacon, drawing in attendees with its captivating glow.
*Designed by Pinch Creative